Klarity Lab’s mission is to simplify the complexities of business and the challenges of balancing day-to-day operations vs planned growth.

As the owners and managers of several small and medium businesses, we understand how difficult it can be for business owners and their management teams to:

  • Demystify marketing jargon
  • Develop cohesive business and marketing plans to achieve designed business growth
  • Become proactive rather than reactive
  • Stop choosing business solutions according to the persuasiveness of a salesperson and instead, explore whether current resources could be better utilised
  • Understand and manage outsourced suppliers with confidence

With the help of our carefully chosen team of experts, we help clients achieve:

  • Cost savings
  • Efficiency and
  • Growth

We will never “sell” you a solution. Instead, the Klarity Lab team will present you with options based on your business priorities along with the choice of implementing them:

  • In-house using existing staff and resources
  • In partnership with the Klarity Lab team
  • Or completely outsourcing implementation to Klarity Lab so you can focus on other areas of your business

The philosophy behind Klarity Labs

“I saw a number of business owners perplexed by marketing agencies and software vendors who were just concerned about selling their own specialised widget rather than understanding the business. I also heard from a number of business owners who had been sold a widget and were left wondering if it was actually helping their business or even if it was the right thing for them. Some could not articulate or align their business goals with their marketing efforts.

My real passion lies with solving problems for multiple stakeholders – the business, its staff and its customers. While working as an innovation consultant with one of the big 4 banks, I saw first-hand the power of solving problems that matter.”

Brad Austin, Founder

What our logo means

People come to us feeling confused, uncertain about what to do next and a little out of control. That’s reflected in our squiggly, angry line.

But have you noticed how the squiggles seem to untangle – at first with large peaks and troughs, then smaller bumps until finally there is a smooth, calm line.

This is how you will feel once you begin working with Klarity Lab and we guarantee, it won’t take long for you to move from the tangled mess to the calm, straight line.

Want to learn more?

Contact us to discover how a Klarity Lab session could
transform your business. Or visit our User Experience
pages to learn how we have helped some of our clients
Solve Problems that Matter.